History

01
from the 4th century

Armenia

The roots of our art go back hundreds of years. Even back then, Armenia was home to delicious desserts such as Pachlava or Honey Cake. Their recipes, passed from one generation to another, have survived to this day.

image 25
beginning of the 20th century

Shop in Constantinople

At the turn of the 19th and 20th centuries, the great-grandfather of the founder of Marlenka ran a factory and shop in Constantinople, Turkey, and his delicacies were renowned throughout the area.

marlenka-dorty-2319x1817_vypis (3)
2003

Birth of a legend

Shortly after moving to the heart of Europe, Mr Gevorg Avetisjan and his sister started baking honey cakes according to an ancient family recipe. In Armenia, they used to call it the Miracle from Honey; in his new homeland, Mr Avetisjan named it Marlenka after his daughter.

První provoz
2003 - 2005

First establishment

After our founding, we soon moved from an ordinary flat to our first official establishment. Production expanded rapidly, and the number of employees grew. Our first location on Těšínská Street in Frýdek-Místek served us for three years.

Historie druhý provoz
2006 - 2009

Second establishment

When we outgrew our original site, we relocated to new premises in Na Aleji Street. We completely renovated the building and hired 60 more people.

Historie Stavba nového areálu
2008 - 2009

Construction of new premises

In a few years, however, the new building’s production capacity couldn’t keep up either. In 2008, we laid the foundation stone for our new production facility on the outskirts of Frýdek-Místek. The factory was completed in 2009 and serves as our headquarters to this day. The investment, worth CZK 300 million, included a unique, fully automated honey cake production line.

Kuličky osa
2010

Honey nuggets

The second most popular product in our range has been made since 2010. It is closely related to our honey cakes and currently exists in seven flavours and one gluten-free version

Redesign 2010
2010

New logo

In 2010, the company’s logo was overhauled. To the original MARLENKA inscription, we added an iconic seal bearing an image of the founder’s daughter.

image 25-6
2013

Napoleonky

We started making Napoleonky in 2013; today, they come in three variants. The recipe also has its origin in traditional family recipes of the Avetisjan family.

Historická osa otevření NC
2014

Opening of the Visitor Centre

In 2014, our company headquarters underwent its first major transformation. We added a two-floor production hall with a viewing corridor and expanded the administrative part of the building, which also created space for our Visitor Centre.

Historická osa inovace výroby
2016 - 2018

Product innovation and more products: snacks, rolls, gluten-free products, eclairs

We continued to modernise our operation and expand our product range. This allowed us to introduce onto the market Honey Snacks, Rolls and the world-famous Eclairs.

NCa prodejna
2021

Opening of the new Visitor Centre, company shop and café

At the turn of 2020 and 2021, our company’s headquarters underwent the most recent stage of its modernisation. This led to the opening of our new Visitor Centre, now with its own café and the first original Marlenka shop.

Historická osa Lemberger
2023

Purchase of the former Lemberger factory and start of preparations for the construction of Marlenka II

In 2023, we celebrated our company’s 20th anniversary and decided to give ourselves a wonderful gift. We purchased the former Lemberger textile factory. We have big plans for it – we will build new production capacities and renovate the historical administrative building, where we will have a Marlenka museum, a stylish café and, of course, a shop.

Historická osa Lesopark Marlenka
2024

Opening of the Marlenka Forest Park

In 2020, our company bought the adjacent wooded valley and started transforming it into a forest park open to the general public and the guests of our Visitor Centre. The Marlenka Forest Park has been designed as a relaxing place that invites people to rest and to walk in a beautiful natural environment.

Logo 2024
2024

Company redesign

This year, the graphic face of the Marlenka brand is undergoing its most significant change in a decade. After extensive and systematic preparations, we have developed and fine-tuned a completely new design concept that will soon be introduced in all the countries where we operate.